Showing posts with label data exlusivity. Show all posts
Showing posts with label data exlusivity. Show all posts

Sunday, January 13, 2013

EMHN 4: Free Trade, TPP and Public Health Protection


Our new global health network, Emerging Markets Health Network (EMHN) has a new website, http://www.emhn.org/. We are composed of independent and private think tanks in emerging Asian countries that believe in greater role for market competition in the provision of healthcare for the people, rich and poor alike.

Last month, EMHN Executive Director and a good friend, Philip Stevens, wrote an article published in WSJ Asia. Philip argued that free trade -- freedom to trade by producers from different countries and freedom to choose by consumers from different countries -- is consistent with protecting public health especially in encouraging the emergence of more powerful, more disease-killer new medicines. The opposition by Oxfam and other left-leaning NGOs to data exclusivity purportedly to protect public health is not valid, Philip argued.

Enjoy reading, cheers.
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http://online.wsj.com/article/SB10001424127887324407504578186882937216070.html#articleTabs%3Darticle

December 18, 2012, 11:41 a.m. ET

Free Trade Is Good for Health

The TPP can improve access to food and medicine. But Oxfam won't tell you that.



Last week, trade negotiators for the Trans Pacific Partnership (TPP) sat down in Auckland to hammer out a deal. This new multilateral trade agreement between the U.S. and ten Asian and Latin American countries could be the largest of its kind since the collapse of World Trade Organization talks in Geneva in 2008, so it's perhaps not surprising that it's coming under a barrage of left-liberal criticism. Oxfam and others now claim the TPP is bad for health.

These development NGOs argue the free-trade pact will impose onerous new forms of intellectual-property protection on essential medicines that go beyond those agreed by the WTO's Trade Related Aspects of Intellectual Property (TRIPS) 1995 agreement. And that this will make it difficult for the world's poor to access cheap drugs. But this is a misperception NGOs are amplifying, ignoring altogether the positive story about free trade and health.

First off, Oxfam's claim that the TPP will reduce access to essential medicines for poorer TPP countries like Vietnam or Peru is factually untrue. The U.S. government has stated that the TPP will respect flexibilities in the TRIPS agreement agreed in Doha in 2001 that allow developing nations to override pharmaceutical IP rights in a number of circumstances, including health emergencies.

Next, the vast majority of drugs on the World Health Organization's list of essential medicines to treat the most common infectious diseases are off-patent. So IP rules are simply irrelevant to drugs for many conditions prevalent in the poorest countries.

The same is true for common medicines used to treat the most prevalent non-communicable diseases faced by slightly wealthier TPP countries such as Malaysia. So many medicines for diabetes, hypertension and asthma are completely outside the scope of any free-trade agreement.

Still, NGOs raise the specter that the TPP will sidestep traditional patent rules by imposing punitive new periods of "data exclusivity" for essential medicines. Data exclusivity is a form of intellectual property that allows manufacturers of new drugs to retain the right to valuable data generated during clinical trials. The idea is to prevent generic manufacturers from using it to make copies until a fixed period elapses—typically five years in most countries.

Data exclusivity is rapidly surpassing patents as the most important form of intellectual property for medicines, as the 20-year term of a standard patent is increasingly eaten up by lengthy testing and regulatory requirements that drive up R&D costs. After jumping though these hurdles, an innovative medicine typically has around only seven years patent life to recoup costs and make a profit.

Absent radical reform of the drug approval system—which is unlikely to happen any time soon—data exclusivity is then the best assurance innovators have that their investments will reap a return. Otherwise, launching a new drug could become so expensive that patients may not have access to new medicines. That's why such considerations are now included in modern trade deals.

Despite what Oxfam thinks however, the chances that the TPP will lengthen the exclusivity period are very low. The five years of exclusivity for new standard chemical drugs is enshrined in U.S. law, so Washington cannot ask for more in trade negotiations.

Five years is also the standard to which other TPP countries like Vietnam and Malaysia subscribe, so it isn't clear they'll push for more. In any case, the TPP will probably only apply data exclusivity to new drugs, meaning that existing drugs remain unaffected.

Yet in the end, intellectual property and the NGO community's fulminations against it are a sideshow in the wider story about trade and health. These activists and their intellectual backers like to view free trade as somewhere between an agent of imperialist economic repression and a sinister vehicle for America's fast food industry, but the reality is that there have been few more powerful forces for improving health in the history of humanity.

Prior to the 1950s, the majority of the world's population lived a precarious life as subsistence farmers. Since then, the opening of global markets, first by the General Agreement on Tariffs and Trade and then by the WTO, has transformed the health prospects of millions by raising incomes. That, and not IP flexibility, made decent food, sanitation, and new medical technologies available.

That's how the Asian countries involved in the TPP—Malaysia, Singapore, Brunei and Vietnam—have witnessed startling improvements in the health prospects of their citizens since the middle of the last century. Singapore signed GATT in 1973, and by 1993 there were no import duties for any product except alcohol, tobacco and automobiles, a situation that largely persists today. Singapore now surpasses many European countries for life expectancy, with Malaysia not far behind.

Each of these countries has reaped enormous welfare dividends by opening their borders to free trade. With poorer countries such as Vietnam now joining the party, millions could benefit from the TPP—provided they are not put off by scaremongering NGOs.

Mr. Stevens is executive director of the Emerging Markets Health Network at the Institute of Democracy and Economic Affairs (IDEAS), Malaysia.
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See also:
EMHN 1: Forum on Promoting Markets in Healthcare, IDEAS-Malaysia, June 23, 2012
EMHN 2: IDEAS Forum in Penang, Malaysia, September 01, 2012
EMHN 3: Penang Workshop Report, Seotember 10, 2012

Wednesday, March 07, 2012

On IPR Abolition 13: Protecting Bright Ideas from Mediocre Ones

Below is my article today in the online magazine,  http://www.thelobbyist.biz/perspectives/less-gorvernment/1282-ipr-exclusivity-and-innovation.
The photos are not part of the original article though, I just added them here.
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There are two camps that oppose intellectual property rights (IPR) like patent, trademark and copyright and hence, they advocate the abolition of IPR. These are the socialists and the libertarian anarchists.

Socialists advocate the social and collective ownership of the means of production, both physical and non-physical or intellectual. Thus, the socialists are consistent in their philosophy of abolition of private property.

The libertarian anarchists support protection of private property rights for physical properties (house, car, cellphone, etc.) but not intellectual property for two reasons: (a) ideas are not scarce, one can use an idea without excluding other people from using it too, unlike a physical good like a cellphone, and (b) more power is given to the state to enforce IPR.

I consider myself a libertarian, someone believing in the primacy of individual liberty over collective or national liberty and forced equality. But unlike the anarchists, I consider myself a miniarchist (believes in small or minimal government). I have debated with some socialists in the past and it is relatively easy to demolish their arguments of abolishing private property.

My debate with the lib anarchists on IPR is long-running, and I was earlier surprised that they are the more staunch and more articulate IPR abolitionists than the socialists. Here are my quick answers to their two concerns.

Not all Ideas are the same. Not all people, not all dogs, not all cars, are the same. Mediocre if not stupid ideas are not scarce, they are everywhere; but bright ideas are. Mediocre ideas do not need protection because there is abundant supply in the planet, almost anyone can produce them. Bright ideas, like a good song composition, a good and attractive business logo, a revolutionary disease-killer medicine, need protection to distinguish them from mediocre ideas.

Enforcement of private property rights need not come from the government. Banks, shops, malls, residential villages, have their own private security agencies that enforce their rules against stealing and other criminal acts. They do not need the state police or barangay tanod to do that. Private enforcement of private property right is possible and is happening, including private enforcement of IPR via industry associations. A federation of artists, singers and composers can hire private security forces to swoop down on shops that sell pirated songs and movies. A federation of pharmaceutical companies can hire private security groups to locate and confiscate counterfeit and fake drugs from certain pharmacies. So the paranoid opposition to IPR simply because the state will enforce it holds no water.

On spoofs of known brands like Jollibee, Mcdo, Starbucks, Coke, Chowking, etc., I don’t think there is anything wrong with that. People poke and make fun of known politicians, sports and showbiz superstars, known business leaders. It is part of human nature to be happy and have fun somewhere sometime.

While it is easy to spoof and copy, it is hard to develop a brand that will be liked by so many people for so many years. If trademark is abolished, one can put up a food shop with lousy or expired food and use a Mcdo or Jolibee wrapper and make lots of money from it because many people will buy. When some customers get food poisoning, who do they sue and be made accountable -- the real Mcdo, the trademark theft, or the IPR abolitionists?

If there were no copyright in songs, perhaps Eraserheads, Parokya ni Edgar, Bamboo or Kamikaze would become famous and rich by simply singing "Hey Jude" or “Heaven” or “Sultans of Swing” in the same tune, just Filipino translation. But because of exclusivity and copyright, these Filipino rock bands invented their own songs, totally different from what the Beatles, Bryan Adams, U2, Dire Straits, etc sang. And these Filipino bands got rich and famous with their original songs.

On medicine invention, if 10 innovator pharmaceutical companies have successfully invented a new drug each against breast cancer, then that's 10 new monopoly drugs competing in the market based on efficacy and price. What's wrong with this? There is no single pharma company that has the monopoly on the new anti-breast cancer drugs, there are 10 of them now. Besides, there were many other pharma companies that have invented a drug for the same disease but their drug patents have already expired. That expands the number of competing drugs from different competing manufacturers for one disease alone.

One friend complained why famous NBA star Jeremy Lin has filed a trademark for “Linsanity” when he did not even invent that word. He followed up, "What if someone filed a trademark on the word ‘the’ or ‘do’ just because they were named THEoDOre or something?"


I think this paranoia is similar to the fear of dance steps or clowning style as patentable, formula in differential calculus as patentable, a chemistry formula as patentable. They are not, there was no “inventive step” involved, these are just products of paranoia and misconceptions on IPR.

I think JLin simply wants the "linsanity" trademarked for him because he and his company plan to roll out various sporting goods and services bearing the trademark soon. If so, then it’s a good business decision because “linsanity” is associated with him and no one else, and only he can endorse it. I also think he won't mind the term being used by anyone in the planet so long as they do not use the trademark and its logo, his face, in huge commercial quantity.

Copyright, patent, trademark, IPR and exclusivity, will force people to become innovative and creative. The copycaters, the lazy and non-innovative who only want to copy or steal someone else's composition and invention and do no original song or logo or medicine but still want to get rich and famous will not be happy with IPR. Why invent the Figaro brand when they can just steal Starbucks or UCC or other famous coffee brands which have been trusted by millions worldwide? Why compose "Harana" or "Ligaya" or “Tatsulok” when they can just sing and record "Hey Jude" or "With or Without You" and do concerts as if they also composed them? Why spend xx million $ inventing a costly but life saving drug when they can just make counterfeit copies or steal the formula and say "We also invented it" then sell it? Why be innovative if people can just copy or steal?

Exclusivity via IPR almost always force people and enterprises to produce their own business trademark, their own copyright and patent for their inventions and composition. People are forced to become creative and innovative in producing their own trademark, working hard to make their mark or brand be known nationwide, if not worldwide.
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See also:
On IPR Abolition 5: Various Comments to Ownership of Ideas, May 15, 2011
On IPR Abolition 6: Blog Ownership and Drug Molecules, May 16, 2011
On IPR Abolition 7: Ideas Cannot be Owned?, May 18, 2011
On IPR Abolition 8: Data Exclusivity in the Proposed EU-Philippines FTA, June 06, 2011
On IPR Abolition 9: Seed Patent and Explosion of Seed Varieties, June 14, 2011
On IPR Abolition 10: Debate with Mises Blog IPR Abolitionists, June 14, 2011
On IPR Abolition 11: Trademark and Brands, September 05, 2011
On IPR Abolition 12: Patent, Mini-Monopolies and Trademark, September 20, 2011